Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Sunlight Financial Portal
Orbit Mobile25/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
“Submit customers' applications”
7/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 118 characters.
Opens with a tight hook
First paragraph is 284 characters.
559 characters.
Enough substance
284 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.58 average.
Rating of 4.5 or higher
2.33 average.
106 ratings.
Enough ratings to be trusted
18 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 11 days ago.
Updated recently
Last update 227 days ago.
Generic notes: “Minor bug fixes and performance enhancements”
Release notes say something
Generic notes: “Bug fixes and performance improvement”
1 language.
Localised listing
3 languages.
50 MB.
Reasonable download size
20 MB.