Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Design Keyboard - Theme, Emoji
PlayKeyboard - Fonts, EmojiDesign Keyboard - Theme, Emoji
Fonts, Emoji, Themes, Photo
30/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “Theme, Emoji”.
Carries a keyword, not only a brand
Keyword part: “Fonts, Emoji”.
No filler words.
No wasted words
No filler words.
“Fonts, Emoji, Themes, Photo”
Has a subtitle
“Keyboard theme, fonts, emoji”
27/30 characters used.
Uses the 30 characters
28/30 characters used.
Repeats title words: “emoji”, “themes”.
Adds new keywords
Repeats title words: “fonts”, “emoji”.
First paragraph is 86 characters.
Opens with a tight hook
First paragraph is 25 characters.
675 characters.
Enough substance
2,264 characters.
9 bullet lines, 9 paragraph breaks.
Easy to scan
9 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.43 average.
Rating of 4.5 or higher
3.88 average.
1,330 ratings.
Enough ratings to be trusted
249 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 179 days ago.
Updated recently
Last update 260 days ago.
Generic notes: “We improved our app. Bug fixes and app stabilization!”
Release notes say something
628 characters of release notes.
17 languages.
Localised listing
2 languages.
136 MB.
Reasonable download size
127 MB.