Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Unum ID
PrivacyHawkOnly Unum ID
Both fight for
No overlap. These two are not chasing the same searches.
Only PrivacyHawk
7/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 30 characters.
Opens with a tight hook
First paragraph is 47 characters.
503 characters.
Enough substance
2,249 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
14 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.75 average.
Rating of 4.5 or higher
4.56 average.
8 ratings.
Enough ratings to be trusted
8,499 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2267 days ago.
Updated recently
Last update 60 days ago.
Generic notes: “Updates keys and config.”
Release notes say something
1231 characters of release notes.
1 language.
Localised listing
1 language.
39 MB.
Reasonable download size
97 MB.