Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
24/30 characters used.
Uses the 30 characters
19/30 characters used.
Keyword part: “Make New Friends”.
Carries a keyword, not only a brand
Keyword part: “chat now”.
Contains filler: “new”.
No wasted words
Contains filler: “app”.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 36 characters.
Opens with a tight hook
First paragraph is 222 characters.
1,559 characters.
Enough substance
1,103 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
5 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.04 average.
Rating of 4.5 or higher
4.19 average.
8,941 ratings.
Enough ratings to be trusted
303,646 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 220 days ago.
Updated recently
Last update 3 days ago.
81 characters of release notes.
Release notes say something
176 characters of release notes.
22 languages.
Localised listing
10 languages.
189 MB.
Reasonable download size
397 MB.