Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Goldman Sachs Marquee
Morgan Stanley ResearchGoldman Sachs Marquee
Market insights and analytics
21/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Market insights and analytics”
Has a subtitle
“Finance”
29/30 characters used.
Uses the 30 characters
7/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 285 characters.
Opens with a tight hook
First paragraph is 89 characters.
1,171 characters.
Enough substance
1,379 characters.
6 bullet lines, 0 paragraph breaks.
Easy to scan
7 bullet lines, 8 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.90 average.
Rating of 4.5 or higher
4.57 average.
1,154 ratings.
Enough ratings to be trusted
14 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 12 days ago.
Updated recently
Last update 330 days ago.
490 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and feature enhancements.”
1 language.
Localised listing
1 language.
138 MB.
Reasonable download size
30 MB.