Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Pollen Wise
AirScope: Pollen & Air QualityAirScope: Pollen & Air Quality
AQI, Smoke Map & Allergy Index
11/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Pollen & Air Quality”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“AQI, Smoke Map & Allergy Index”
Could not read the store page.
Uses the 30 characters
30/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 175 characters.
Opens with a tight hook
First paragraph is 70 characters.
1,793 characters.
Enough substance
3,437 characters.
0 bullet lines, 12 paragraph breaks.
Easy to scan
16 bullet lines, 17 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.50 average.
Rating of 4.5 or higher
4.64 average.
1,074 ratings.
Enough ratings to be trusted
108 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 142 days ago.
Updated recently
Last update 27 days ago.
Generic notes: “this update includes a number of bug fixes”
Release notes say something
60 characters of release notes.
1 language.
Localised listing
2 languages.
88 MB.
Reasonable download size
73 MB.