Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Found: Business Banking
Spruce – Mobile bankingSpruce – Mobile banking
Spruce up your financial life
23/30 characters used.
Uses the 30 characters
23/30 characters used.
Keyword part: “Business Banking”.
Carries a keyword, not only a brand
Keyword part: “Mobile banking”.
No filler words.
No wasted words
No filler words.
“Banking, Bookkeeping, & Taxes”
Has a subtitle
“Spruce up your financial life”
29/30 characters used.
Uses the 30 characters
29/30 characters used.
Repeats title words: “banking”.
Adds new keywords
Repeats title words: “spruce”.
First paragraph is 272 characters.
Opens with a tight hook
First paragraph is 359 characters.
2,256 characters.
Enough substance
3,889 characters.
0 bullet lines, 7 paragraph breaks.
Easy to scan
10 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.79 average.
Rating of 4.5 or higher
4.53 average.
34,281 ratings.
Enough ratings to be trusted
5,308 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 16 days ago.
Updated recently
Last update 30 days ago.
Generic notes: “Minor bug fixes and improvements.”
Release notes say something
409 characters of release notes.
1 language.
Localised listing
1 language.
73 MB.
Reasonable download size
308 MB.