Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Fonts & Keyboard: Custom Skin
DIY Background & Fancy Text
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Custom Skin”.
Contains filler: “iphone”, “ipad”.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“DIY Background & Fancy Text”
Could not read the store page.
Uses the 30 characters
27/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 186 characters.
Opens with a tight hook
First paragraph is 58 characters.
2,008 characters.
Enough substance
1,832 characters.
12 bullet lines, 15 paragraph breaks.
Easy to scan
6 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.42 average.
Rating of 4.5 or higher
4.78 average.
10,841 ratings.
Enough ratings to be trusted
1,636 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 65 days ago.
Updated recently
Last update 89 days ago.
Generic notes: “Improved app performance for a faster and smoother experience. General…”
Release notes say something
81 characters of release notes.
32 languages.
Localised listing
11 languages.
212 MB.
Reasonable download size
166 MB.