Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
GoSwim: Learn Better Technique
SwimUp: Swimming Workouts AppSwimUp: Swimming Workouts App
Over 100 courses for swimmers
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Learn Better Technique”.
Carries a keyword, not only a brand
Keyword part: “Swimming Workouts App”.
No filler words.
No wasted words
Contains filler: “app”.
“Videos, Swim Data & Annotation”
Has a subtitle
“Over 100 courses for swimmers”
30/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 361 characters.
Opens with a tight hook
First paragraph is 83 characters.
4,000 characters.
Enough substance
2,570 characters.
0 bullet lines, 10 paragraph breaks.
Easy to scan
18 bullet lines, 10 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.16 average.
Rating of 4.5 or higher
4.73 average.
44 ratings.
Enough ratings to be trusted
142 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 30 days ago.
Updated recently
Last update 9 days ago.
Generic notes: “Improvements and fixes.”
Release notes say something
130 characters of release notes.
1 language.
Localised listing
7 languages.
142 MB.
Reasonable download size
125 MB.