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Two listings. One rope.

Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.

GoSwim: Learn Better Technique
Phlex Swim App
+2,035 m ahead
GoSwim: Learn Better Technique icon

GoSwim: Learn Better Technique

Videos, Swim Data & Annotation

6,725m76/100 · High Camp
Full audit →
Phlex Swim App icon

Phlex Swim App

Phlex LLC

4,690m53/100 · Base Camp
Full audit →
Section by section
100
◀ Title
53
100
◀ Subtitle
0
75
◀ Description
62
86
◀ Screenshots
64
33
Ratings ▶
51
76
◀ Freshness
34
44
Reach
44
The numbers
4.16Rating4.32
44Ratings38
7Screenshots6
1 mo agoLast update9 mo ago
1Languages1
142 MBSize189 MB
Keywords in title + subtitle

Both fight for

Only Phlex Swim App

Check by check
Good

30/30 characters used.

Title
Uses the 30 characters
Fix

14/30 characters used.

Good

Keyword part: “Learn Better Technique”.

Title
Carries a keyword, not only a brand
Good

Title is the name alone.

Good

No filler words.

Title
No wasted words
Fix

Contains filler: “app”.

Good

“Videos, Swim Data & Annotation”

Subtitle
Has a subtitle
No data

Could not read the store page.

Good

30/30 characters used.

Subtitle
Uses the 30 characters
No data

Could not read the store page.

Good

No words repeated from the title.

Subtitle
Adds new keywords
No data

Could not read the store page.

Improve

First paragraph is 361 characters.

Description
Opens with a tight hook
Improve

First paragraph is 310 characters.

Good

4,000 characters.

Description
Enough substance
Good

2,596 characters.

Improve

0 bullet lines, 10 paragraph breaks.

Description
Easy to scan
Improve

0 bullet lines, 7 paragraph breaks.

Good

Mentions users, ratings, press or awards.

Description
Shows social proof
Fix

No user counts, press or awards mentioned.

Improve

7/10 iPhone screenshots.

Screenshots
Fills the 10 screenshot slots
Improve

6/10 iPhone screenshots.

Good

First screenshots are portrait.

Screenshots
Portrait panels up front
Good

First screenshots are portrait.

Good

7 iPad screenshots.

Screenshots
iPad screenshots
Fix

0 iPad screenshots.

Fix

4.16 average.

Ratings
Rating of 4.5 or higher
Improve

4.32 average.

Fix

44 ratings.

Ratings
Enough ratings to be trusted
Fix

38 ratings.

No data

No recent written reviews available.

Ratings
Recent reviews are positive
No data

No recent written reviews available.

Good

Last update 30 days ago.

Freshness
Updated recently
Fix

Last update 263 days ago.

Fix

Generic notes: “Improvements and fixes.”

Freshness
Release notes say something
Fix

Generic notes: “Bug fixes and UX enhancements.”

Fix

1 language.

Reach
Localised listing
Fix

1 language.

Good

142 MB.

Reach
Reasonable download size
Good

189 MB.