Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
18/30 characters used.
Uses the 30 characters
13/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Business”
8/30 characters used.
Uses the 30 characters
8/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 247 characters.
Opens with a tight hook
First paragraph is 85 characters.
1,104 characters.
Enough substance
1,689 characters.
0 bullet lines, 9 paragraph breaks.
Easy to scan
4 bullet lines, 8 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.61 average.
Rating of 4.5 or higher
4.88 average.
133 ratings.
Enough ratings to be trusted
2,709 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 77 days ago.
Updated recently
Last update 17 days ago.
Generic notes: “Performance and stability improvements.”
Release notes say something
248 characters of release notes.
1 language.
Localised listing
1 language.
35 MB.
Reasonable download size
85 MB.