Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SkinTheory Skin + Acne Routine
Clear: Social Skincare Tracker30/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Social Skincare Tracker”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Track your skincare routine”
Could not read the store page.
Uses the 30 characters
27/30 characters used.
Could not read the store page.
Adds new keywords
Repeats title words: “skincare”.
First paragraph is 227 characters.
Opens with a tight hook
First paragraph is 76 characters.
2,904 characters.
Enough substance
3,974 characters.
14 bullet lines, 17 paragraph breaks.
Easy to scan
18 bullet lines, 34 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.53 average.
Rating of 4.5 or higher
4.49 average.
53 ratings.
Enough ratings to be trusted
43 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 35 days ago.
Generic notes: “Added Feature: Fancy Routine Reminders”
Release notes say something
695 characters of release notes.
1 language.
Localised listing
1 language.
50 MB.
Reasonable download size
62 MB.