Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SkinTheory Skin + Acne Routine
Glass: AI Skincare & Acne Scan30/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “AI Skincare & Acne Scan”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 227 characters.
Opens with a tight hook
First paragraph is 160 characters.
2,904 characters.
Enough substance
2,217 characters.
14 bullet lines, 17 paragraph breaks.
Easy to scan
8 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.53 average.
Rating of 4.5 or higher
4.14 average.
53 ratings.
Enough ratings to be trusted
58 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 780 days ago.
Generic notes: “Added Feature: Fancy Routine Reminders”
Release notes say something
Generic notes: “Stability improvements and bugfixes”
1 language.
Localised listing
1 language.
50 MB.
Reasonable download size
25 MB.