Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Bennie
MoblyBoth fight for
No overlap. These two are not chasing the same searches.
Only Mobly
6/30 characters used.
Uses the 30 characters
5/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Better Benefits”
Has a subtitle
“Productivity”
15/30 characters used.
Uses the 30 characters
12/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 115 characters.
Opens with a tight hook
First paragraph is 94 characters.
638 characters.
Enough substance
1,072 characters.
6 bullet lines, 5 paragraph breaks.
Easy to scan
8 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.48 average.
Rating of 4.5 or higher
4.80 average.
69 ratings.
Enough ratings to be trusted
20 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 10 days ago.
Updated recently
Last update 36 days ago.
152 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and dark mode improvements”
1 language.
Localised listing
1 language.
99 MB.
Reasonable download size
63 MB.