Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
28/30 characters used.
Uses the 30 characters
23/30 characters used.
Keyword part: “Sell Content”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Custom Branded Content”
Could not read the store page.
Uses the 30 characters
22/30 characters used.
Could not read the store page.
Adds new keywords
Repeats title words: “custom”, “content”.
First paragraph is 78 characters.
Opens with a tight hook
First paragraph is 331 characters.
2,071 characters.
Enough substance
1,623 characters.
7 bullet lines, 10 paragraph breaks.
Easy to scan
0 bullet lines, 13 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.69 average.
Rating of 4.5 or higher
3.96 average.
1,867 ratings.
Enough ratings to be trusted
308 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 17 days ago.
Updated recently
Last update 540 days ago.
742 characters of release notes.
Release notes say something
Generic notes: “Minor updates to video duration requirements”
1 language.
Localised listing
1 language.
72 MB.
Reasonable download size
150 MB.