Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
PilotCo
Chain Driver7/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Most trusted load tracking app”
Could not read the store page.
Uses the 30 characters
30/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 175 characters.
Opens with a tight hook
First paragraph is 205 characters.
393 characters.
Enough substance
1,699 characters.
5 bullet lines, 1 paragraph breaks.
Easy to scan
4 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
2 iPad screenshots.
iPad screenshots
10 iPad screenshots.
3.36 average.
Rating of 4.5 or higher
4.59 average.
241 ratings.
Enough ratings to be trusted
2,628 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 526 days ago.
Updated recently
Last update 11 days ago.
61 characters of release notes.
Release notes say something
Generic notes: “General UI enhancements and app performance improvements.”
1 language.
Localised listing
1 language.
6 MB.
Reasonable download size
53 MB.