Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
14/30 characters used.
Uses the 30 characters
24/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Dual Chat App”.
No filler words.
No wasted words
Contains filler: “app”.
“Customizable Twitter App”
Has a subtitle
Could not read the store page.
24/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 149 characters.
Opens with a tight hook
First paragraph is 88 characters.
3,686 characters.
Enough substance
2,783 characters.
51 bullet lines, 10 paragraph breaks.
Easy to scan
16 bullet lines, 21 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.30 average.
Rating of 4.5 or higher
5.00 average.
129 ratings.
Enough ratings to be trusted
16 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 6 days ago.
Updated recently
Last update 13 days ago.
Generic notes: “This update includes bug fixes.”
Release notes say something
209 characters of release notes.
34 languages.
Localised listing
1 language.
71 MB.
Reasonable download size
31 MB.