Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
23/30 characters used.
Uses the 30 characters
16/30 characters used.
Keyword part: “Minimal Calendar”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Simplify your Life”
Has a subtitle
“Calendar & To-Do List”
18/30 characters used.
Uses the 30 characters
21/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “calendar”.
First paragraph is 58 characters.
Opens with a tight hook
First paragraph is 32 characters.
3,816 characters.
Enough substance
2,097 characters.
19 bullet lines, 22 paragraph breaks.
Easy to scan
15 bullet lines, 17 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.17 average.
Rating of 4.5 or higher
4.31 average.
58 ratings.
Enough ratings to be trusted
1,820 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 497 days ago.
Updated recently
Last update 753 days ago.
60 characters of release notes.
Release notes say something
77 characters of release notes.
1 language.
Localised listing
12 languages.
18 MB.
Reasonable download size
58 MB.