Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Airbrush: Face Photo Editor
Makeup, Hair & Body Retouch
14/30 characters used.
Uses the 30 characters
27/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Face Photo Editor”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Makeup, Hair & Body Retouch”
Could not read the store page.
Uses the 30 characters
27/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 320 characters.
Opens with a tight hook
First paragraph is 230 characters.
3,791 characters.
Enough substance
3,871 characters.
17 bullet lines, 13 paragraph breaks.
Easy to scan
25 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.77 average.
Rating of 4.5 or higher
4.80 average.
129,039 ratings.
Enough ratings to be trusted
203,176 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 7 days ago.
Generic notes: “Improvements & bug fixes”
Release notes say something
Generic notes: “We've done some minor bug fixes and light upgrades to make your Airbru…”
8 languages.
Localised listing
9 languages.
133 MB.
Reasonable download size
478 MB.