Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
13/30 characters used.
Uses the 30 characters
9/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “app”.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Business”
Could not read the store page.
Uses the 30 characters
8/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 197 characters.
Opens with a tight hook
First paragraph is 277 characters.
760 characters.
Enough substance
1,029 characters.
9 bullet lines, 4 paragraph breaks.
Easy to scan
6 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.62 average.
Rating of 4.5 or higher
4.85 average.
647 ratings.
Enough ratings to be trusted
37,945 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 31 days ago.
Updated recently
Last update 61 days ago.
Generic notes: “Bug fixes and enhancements”
Release notes say something
470 characters of release notes.
0 languages.
Localised listing
1 language.
208 MB.
Reasonable download size
59 MB.