Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Dat One: Truck Load Board
Find Loads, Rates, and Lanes
25/30 characters used.
Uses the 30 characters
26/30 characters used.
Keyword part: “Truck Load Board”.
Carries a keyword, not only a brand
Keyword part: “Free Load Board”.
No filler words.
No wasted words
Contains filler: “free”.
“Find Loads, Rates, and Lanes”
Has a subtitle
Could not read the store page.
28/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “loads”.
Adds new keywords
Could not read the store page.
First paragraph is 171 characters.
Opens with a tight hook
First paragraph is 58 characters.
720 characters.
Enough substance
2,723 characters.
3 bullet lines, 1 paragraph breaks.
Easy to scan
11 bullet lines, 43 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.67 average.
Rating of 4.5 or higher
4.78 average.
7,084 ratings.
Enough ratings to be trusted
18,008 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 43 days ago.
413 characters of release notes.
Release notes say something
Generic notes: “Minor enhancements and bug fixes”
3 languages.
Localised listing
1 language.
208 MB.
Reasonable download size
67 MB.