Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
LNER | Train Times & Tickets
Plan your journey & buy cheap
28/30 characters used.
Uses the 30 characters
10/30 characters used.
Keyword part: “Train Times & Tickets”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Plan your journey & buy cheap”
Has a subtitle
“Lothian Buses/Edinburgh Trams”
29/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “buses”, “trams”.
First paragraph is 72 characters.
Opens with a tight hook
First paragraph is 151 characters.
3,996 characters.
Enough substance
1,479 characters.
13 bullet lines, 36 paragraph breaks.
Easy to scan
0 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.92 average.
Rating of 4.5 or higher
4.75 average.
1,452 ratings.
Enough ratings to be trusted
226 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 32 days ago.
92 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and performance improvements.”
1 language.
Localised listing
6 languages.
103 MB.
Reasonable download size
65 MB.