Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
The A.T. Guide
HiiKER: The Hiking Maps AppHiiKER: The Hiking Maps App
Waymarked Trails LTD
14/30 characters used.
Uses the 30 characters
27/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “The Hiking Maps App”.
No filler words.
No wasted words
Contains filler: “app”.
“Official Awol Guide PDF App”
Has a subtitle
Could not read the store page.
27/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “guide”.
Adds new keywords
Could not read the store page.
First paragraph is 774 characters.
Opens with a tight hook
First paragraph is 110 characters.
4,000 characters.
Enough substance
2,723 characters.
0 bullet lines, 14 paragraph breaks.
Easy to scan
10 bullet lines, 30 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
6 iPad screenshots.
2.55 average.
Rating of 4.5 or higher
4.56 average.
20 ratings.
Enough ratings to be trusted
962 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 326 days ago.
Updated recently
Last update 2 days ago.
Generic notes: “Bug fixes”
Release notes say something
1057 characters of release notes.
1 language.
Localised listing
7 languages.
36 MB.
Reasonable download size
240 MB.