Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Ingles Markets
Lowes Foods14/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Shopping”
Has a subtitle
“Online groceries made easy!”
8/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 54 characters.
Opens with a tight hook
First paragraph is 353 characters.
1,363 characters.
Enough substance
1,345 characters.
0 bullet lines, 44 paragraph breaks.
Easy to scan
6 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.71 average.
Rating of 4.5 or higher
4.24 average.
11,997 ratings.
Enough ratings to be trusted
1,275 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 53 days ago.
Updated recently
Last update 18 days ago.
Generic notes: “Bug fix.”
Release notes say something
114 characters of release notes.
5 languages.
Localised listing
1 language.
47 MB.
Reasonable download size
37 MB.