Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Flink: Groceries in minutes
Picnic: Supermarket & Recipes27/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Groceries in minutes”.
Carries a keyword, not only a brand
Keyword part: “Supermarket & Recipes”.
No filler words.
No wasted words
No filler words.
“Easy, Quick, Delivered”
Has a subtitle
“Groceries & recipes delivered”
22/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “recipes”.
First paragraph is 256 characters.
Opens with a tight hook
First paragraph is 219 characters.
2,358 characters.
Enough substance
2,246 characters.
7 bullet lines, 12 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.66 average.
Rating of 4.5 or higher
4.51 average.
1,017 ratings.
Enough ratings to be trusted
155 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 2 days ago.
200 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and performance improvements.”
3 languages.
Localised listing
3 languages.
302 MB.
Reasonable download size
151 MB.