Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ScreenKit - App Icons & Widget
Brass - Icon Themes & WidgetsBrass - Icon Themes & Widgets
Aesthetic Custom Icon Themes
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “App Icons & Widget”.
Carries a keyword, not only a brand
Keyword part: “Icon Themes & Widgets”.
Contains filler: “app”.
No wasted words
No filler words.
“Shortcut, Themes”
Has a subtitle
“Aesthetic Custom Icon Themes”
16/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “icon”, “themes”.
First paragraph is 163 characters.
Opens with a tight hook
First paragraph is 59 characters.
3,805 characters.
Enough substance
2,879 characters.
9 bullet lines, 13 paragraph breaks.
Easy to scan
11 bullet lines, 17 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
10 iPad screenshots.
3.87 average.
Rating of 4.5 or higher
4.56 average.
54,819 ratings.
Enough ratings to be trusted
188,265 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 80 days ago.
Generic notes: “This update contains some brand new Halloween-inspired themes. This up…”
Release notes say something
Generic notes: “We update the app regularly so we can make it better for you. This ver…”
1 language.
Localised listing
37 languages.
626 MB.
Reasonable download size
235 MB.