Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
GO2bank: Mobile banking
Varo Bank: Online BankingVaro Bank: Online Banking
Early Payday & Cash Advances
23/30 characters used.
Uses the 30 characters
25/30 characters used.
Keyword part: “Mobile banking”.
Carries a keyword, not only a brand
Keyword part: “Online Banking”.
No filler words.
No wasted words
No filler words.
“Online checking and savings”
Has a subtitle
“Early Payday & Cash Advances”
27/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 38 characters.
Opens with a tight hook
First paragraph is 46 characters.
3,841 characters.
Enough substance
1,096 characters.
10 bullet lines, 23 paragraph breaks.
Easy to scan
19 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.77 average.
Rating of 4.5 or higher
4.86 average.
64,160 ratings.
Enough ratings to be trusted
233,493 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 8 days ago.
Updated recently
Last update 3 days ago.
621 characters of release notes.
Release notes say something
210 characters of release notes.
1 language.
Localised listing
1 language.
218 MB.
Reasonable download size
119 MB.