Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
GO2bank: Mobile banking
Netspend23/30 characters used.
Uses the 30 characters
8/30 characters used.
Keyword part: “Mobile banking”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Online checking and savings”
Has a subtitle
“Your Money, Your Way”
27/30 characters used.
Uses the 30 characters
20/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 38 characters.
Opens with a tight hook
First paragraph is 34 characters.
3,841 characters.
Enough substance
1,205 characters.
10 bullet lines, 23 paragraph breaks.
Easy to scan
4 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.77 average.
Rating of 4.5 or higher
4.79 average.
64,160 ratings.
Enough ratings to be trusted
121,739 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 8 days ago.
Updated recently
Last update 4 days ago.
621 characters of release notes.
Release notes say something
136 characters of release notes.
1 language.
Localised listing
1 language.
218 MB.
Reasonable download size
82 MB.