Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
OTR Solutions
Highway for Carriers13/30 characters used.
Uses the 30 characters
20/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Real loads, vetted brokers”
Could not read the store page.
Uses the 30 characters
26/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 85 characters.
Opens with a tight hook
First paragraph is 60 characters.
1,689 characters.
Enough substance
1,219 characters.
4 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 6 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.88 average.
Rating of 4.5 or higher
1.92 average.
2,709 ratings.
Enough ratings to be trusted
53 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 17 days ago.
Updated recently
Last update 5 days ago.
248 characters of release notes.
Release notes say something
Generic notes: “This update includes ongoing improvements across the app, including bu…”
1 language.
Localised listing
1 language.
85 MB.
Reasonable download size
91 MB.