Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
TicketMX
PayPal - Pay, Send, SavePayPal - Pay, Send, Save
Debit card, rewards, pay later
8/30 characters used.
Uses the 30 characters
24/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Pay, Send, Save”.
No filler words.
No wasted words
No filler words.
“Entertainment”
Has a subtitle
“Debit card, rewards, pay later”
13/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “pay”.
First paragraph is 72 characters.
Opens with a tight hook
First paragraph is 126 characters.
784 characters.
Enough substance
2,412 characters.
0 bullet lines, 1 paragraph breaks.
Easy to scan
2 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.80 average.
Rating of 4.5 or higher
4.78 average.
4,780 ratings.
Enough ratings to be trusted
6,298,687 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 830 days ago.
Updated recently
Last update 0 days ago.
Generic notes: “Bug Fix”
Release notes say something
187 characters of release notes.
1 language.
Localised listing
36 languages.
71 MB.
Reasonable download size
771 MB.