Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
My Buffalo
Padash10/30 characters used.
Uses the 30 characters
6/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Food & Drink”
Has a subtitle
Could not read the store page.
12/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 243 characters.
Opens with a tight hook
First paragraph is 28 characters.
732 characters.
Enough substance
1,486 characters.
7 bullet lines, 1 paragraph breaks.
Easy to scan
12 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.36 average.
Rating of 4.5 or higher
4.70 average.
25 ratings.
Enough ratings to be trusted
1,066 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 257 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “Improved user experience.”
Release notes say something
Generic notes: “Bug fixes and performance improvements”
1 language.
Localised listing
1 language.
7 MB.
Reasonable download size
145 MB.