Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Persona: Beauty Camera
MalibooMakeBoth fight for
No overlap. These two are not chasing the same searches.
Only MalibooMake
22/30 characters used.
Uses the 30 characters
11/30 characters used.
Keyword part: “Beauty Camera”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 190 characters.
Opens with a tight hook
First paragraph is 89 characters.
1,392 characters.
Enough substance
2,385 characters.
10 bullet lines, 5 paragraph breaks.
Easy to scan
8 bullet lines, 23 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.76 average.
Rating of 4.5 or higher
4.80 average.
44,711 ratings.
Enough ratings to be trusted
3,397 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 7 days ago.
Updated recently
Last update 32 days ago.
184 characters of release notes.
Release notes say something
174 characters of release notes.
25 languages.
Localised listing
49 languages.
264 MB.
Reasonable download size
482 MB.