Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Jollibee - Order & Rewards
Pickup, Delivery & Rewards
26/30 characters used.
Uses the 30 characters
11/30 characters used.
Keyword part: “Order & Rewards”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Pickup, Delivery & Rewards”
Has a subtitle
“Join the Club. Get Rewarded.”
26/30 characters used.
Uses the 30 characters
28/30 characters used.
Repeats title words: “rewards”.
Adds new keywords
Repeats title words: “club”.
First paragraph is 147 characters.
Opens with a tight hook
First paragraph is 116 characters.
1,465 characters.
Enough substance
947 characters.
7 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.87 average.
Rating of 4.5 or higher
4.36 average.
40,410 ratings.
Enough ratings to be trusted
120 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 17 days ago.
Updated recently
Last update 91 days ago.
Generic notes: “General bug fixes and enhancements”
Release notes say something
Generic notes: “UI updates and performance improvements”
1 language.
Localised listing
1 language.
94 MB.
Reasonable download size
92 MB.