Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
City of Clemson
BusWhere for Shuttles15/30 characters used.
Uses the 30 characters
21/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“The Official City App”
Has a subtitle
“Track. Inform. Optimize.”
21/30 characters used.
Uses the 30 characters
24/30 characters used.
Repeats title words: “city”.
Adds new keywords
No words repeated from the title.
First paragraph is 129 characters.
Opens with a tight hook
First paragraph is 322 characters.
1,172 characters.
Enough substance
947 characters.
0 bullet lines, 5 paragraph breaks.
Easy to scan
7 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
4 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
3.66 average.
1 ratings.
Enough ratings to be trusted
29 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 19 days ago.
Generic notes: “Bug fixes and performance improvements.”
Release notes say something
295 characters of release notes.
70 languages.
Localised listing
1 language.
29 MB.
Reasonable download size
45 MB.