Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Fig: Food Scanner & Recipes
Gluten Free, FODMAP & Allergy
27/30 characters used.
Uses the 30 characters
23/30 characters used.
Keyword part: “Food Scanner & Recipes”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “free”.
“Gluten Free, FODMAP & Allergy”
Has a subtitle
“Healthy diet, live well GF”
29/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 155 characters.
Opens with a tight hook
First paragraph is 298 characters.
3,944 characters.
Enough substance
1,844 characters.
5 bullet lines, 18 paragraph breaks.
Easy to scan
8 bullet lines, 16 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.71 average.
Rating of 4.5 or higher
4.73 average.
16,429 ratings.
Enough ratings to be trusted
4,742 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 10 days ago.
Updated recently
Last update 233 days ago.
153 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and perfomance improvements.”
1 language.
Localised listing
1 language.
229 MB.
Reasonable download size
33 MB.