Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Safe Page – Web Browser
Pure Web Browser23/30 characters used.
Uses the 30 characters
16/30 characters used.
Keyword part: “Web Browser”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Fast & private web browser.”
Has a subtitle
Could not read the store page.
27/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “web”, “browser”.
Adds new keywords
Could not read the store page.
First paragraph is 300 characters.
Opens with a tight hook
First paragraph is 211 characters.
2,291 characters.
Enough substance
1,079 characters.
5 bullet lines, 8 paragraph breaks.
Easy to scan
26 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.62 average.
Rating of 4.5 or higher
4.27 average.
195 ratings.
Enough ratings to be trusted
62 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 605 days ago.
Generic notes: “Bug fixes and improvements.”
Release notes say something
Generic notes: “Updated app description.”
1 language.
Localised listing
1 language.
5 MB.
Reasonable download size
7 MB.