Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
FamilySearch Get Involved
TALL EmbarkFamilySearch Get Involved
Index history. Help families.
25/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Index history. Help families.”
Has a subtitle
“Education”
29/30 characters used.
Uses the 30 characters
9/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 207 characters.
Opens with a tight hook
First paragraph is 143 characters.
438 characters.
Enough substance
905 characters.
0 bullet lines, 1 paragraph breaks.
Easy to scan
10 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.49 average.
Rating of 4.5 or higher
4.82 average.
257 ratings.
Enough ratings to be trusted
90 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 192 days ago.
Updated recently
Last update 3 days ago.
301 characters of release notes.
Release notes say something
Generic notes: “• Improvements to Groups • Minor improvements and bug fixes”
11 languages.
Localised listing
1 language.
32 MB.
Reasonable download size
116 MB.