Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Top Widgets⁺ Icons & Themes
Customize Home & Lock Screen
27/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “Standby Themes”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Wallpapers,Countdown,Reminders”
Has a subtitle
“Customize Home & Lock Screen”
30/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 310 characters.
Opens with a tight hook
First paragraph is 37 characters.
1,552 characters.
Enough substance
2,534 characters.
5 bullet lines, 3 paragraph breaks.
Easy to scan
3 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
5 iPad screenshots.
3.88 average.
Rating of 4.5 or higher
4.61 average.
400 ratings.
Enough ratings to be trusted
9,217 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 45 days ago.
Updated recently
Last update 8 days ago.
69 characters of release notes.
Release notes say something
232 characters of release notes.
2 languages.
Localised listing
15 languages.
285 MB.
Reasonable download size
416 MB.