Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
29/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Create PDF receipt and invoice”
Could not read the store page.
Uses the 30 characters
30/30 characters used.
Could not read the store page.
Adds new keywords
Repeats title words: “receipt”, “invoice”.
First paragraph is 315 characters.
Opens with a tight hook
First paragraph is 97 characters.
2,066 characters.
Enough substance
1,280 characters.
17 bullet lines, 6 paragraph breaks.
Easy to scan
12 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
10 iPad screenshots.
iPad screenshots
6 iPad screenshots.
3.80 average.
Rating of 4.5 or higher
3.50 average.
5 ratings.
Enough ratings to be trusted
4 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 12 days ago.
Updated recently
Last update 20 days ago.
Generic notes: “- Bug fixes and stability improvements.”
Release notes say something
Generic notes: “More elaborate receipt formats”
6 languages.
Localised listing
1 language.
23 MB.
Reasonable download size
62 MB.