Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
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nook: Low-Tox Home Scanner14/30 characters used.
Uses the 30 characters
26/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Low-Tox Home Scanner”.
No filler words.
No wasted words
No filler words.
“Ingredient label scanner”
Has a subtitle
Could not read the store page.
24/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 53 characters.
Opens with a tight hook
First paragraph is 272 characters.
1,937 characters.
Enough substance
2,829 characters.
13 bullet lines, 6 paragraph breaks.
Easy to scan
1 bullet lines, 24 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.75 average.
Rating of 4.5 or higher
4.85 average.
262 ratings.
Enough ratings to be trusted
915 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 32 days ago.
Updated recently
Last update 164 days ago.
Generic notes: “Misc. bug fixes and performance enhancements.”
Release notes say something
Generic notes: “Track your low-tox progress with nook levels”
1 language.
Localised listing
1 language.
119 MB.
Reasonable download size
94 MB.