Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Ralph Lauren: Luxury Shopping
True Religion | Since 200229/30 characters used.
Uses the 30 characters
26/30 characters used.
Keyword part: “Luxury Shopping”.
Carries a keyword, not only a brand
Keyword part: “Since 2002”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 21 characters.
Opens with a tight hook
First paragraph is 522 characters.
1,910 characters.
Enough substance
1,802 characters.
24 bullet lines, 6 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.88 average.
Rating of 4.5 or higher
4.87 average.
59,138 ratings.
Enough ratings to be trusted
49,399 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 17 days ago.
Updated recently
Last update 8 days ago.
Generic notes: “This release includes optimizations and bug fixes to improve the app's…”
Release notes say something
Generic notes: “We have made bug fixes and improvements to enhance our customers' shop…”
1 language.
Localised listing
1 language.
154 MB.
Reasonable download size
62 MB.