Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Ralph Lauren: Luxury Shopping
Levi's - Shop Denim & MoreLevi's - Shop Denim & More
Jeans, Denim, Fashion & More
29/30 characters used.
Uses the 30 characters
26/30 characters used.
Keyword part: “Luxury Shopping”.
Carries a keyword, not only a brand
Keyword part: “Shop Denim & More”.
No filler words.
No wasted words
No filler words.
“Shop Designer Clothing & More”
Has a subtitle
“Jeans, Denim, Fashion & More”
29/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “denim”.
First paragraph is 21 characters.
Opens with a tight hook
First paragraph is 196 characters.
1,910 characters.
Enough substance
869 characters.
24 bullet lines, 6 paragraph breaks.
Easy to scan
0 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.88 average.
Rating of 4.5 or higher
4.88 average.
59,138 ratings.
Enough ratings to be trusted
64,180 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 17 days ago.
Updated recently
Last update 71 days ago.
Generic notes: “This release includes optimizations and bug fixes to improve the app's…”
Release notes say something
Generic notes: “Our latest version of the Levi’s app has been updated with an improved…”
1 language.
Localised listing
18 languages.
154 MB.
Reasonable download size
108 MB.