Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Budget app - spending tracker
Budget planner & money tracker
5/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “spending tracker”.
No filler words.
No wasted words
Contains filler: “app”.
“Don't waste your money”
Has a subtitle
“Budget planner & money tracker”
22/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “budget”, “tracker”.
First paragraph is 43 characters.
Opens with a tight hook
First paragraph is 184 characters.
776 characters.
Enough substance
3,981 characters.
2 bullet lines, 12 paragraph breaks.
Easy to scan
17 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
9 iPad screenshots.
3.65 average.
Rating of 4.5 or higher
4.72 average.
2,465 ratings.
Enough ratings to be trusted
16,059 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 829 days ago.
Updated recently
Last update 31 days ago.
Generic notes: “Bug fixes and huge app improvements”
Release notes say something
236 characters of release notes.
1 language.
Localised listing
10 languages.
133 MB.
Reasonable download size
232 MB.