Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Moleskine Planner
NoteCircle: To-Do ListBoth fight for
No overlap. These two are not chasing the same searches.
Only NoteCircle
17/30 characters used.
Uses the 30 characters
22/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “To-Do List”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 195 characters.
Opens with a tight hook
First paragraph is 201 characters.
1,313 characters.
Enough substance
2,607 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.52 average.
Rating of 4.5 or higher
4.56 average.
504 ratings.
Enough ratings to be trusted
1,220 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 0 days ago.
326 characters of release notes.
Release notes say something
Generic notes: “Dark mode improvement”
11 languages.
Localised listing
9 languages.
146 MB.
Reasonable download size
46 MB.