Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Mathem - Online grocery store
It's time to quit the store
10/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Online grocery store”.
No filler words.
No wasted words
No filler words.
“Food & Drink”
Has a subtitle
“It's time to quit the store”
12/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “store”.
First paragraph is 27 characters.
Opens with a tight hook
First paragraph is 73 characters.
976 characters.
Enough substance
822 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
7 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
8 iPad screenshots.
No ratings yet.
Rating of 4.5 or higher
4.68 average.
0 ratings.
Enough ratings to be trusted
123 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 120 days ago.
Updated recently
Last update 2 days ago.
Generic notes: “Bugfixes.”
Release notes say something
324 characters of release notes.
7 languages.
Localised listing
2 languages.
2 MB.
Reasonable download size
147 MB.