Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Dearyou : Pen Pal Letters
Dear You - MemoriesDearyou : Pen Pal Letters
Slow mail with someone new
25/30 characters used.
Uses the 30 characters
19/30 characters used.
Keyword part: “Pen Pal Letters”.
Carries a keyword, not only a brand
Keyword part: “Memories”.
No filler words.
No wasted words
No filler words.
“Slow mail with someone new”
Has a subtitle
“Letters for when they're grown”
26/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 82 characters.
Opens with a tight hook
First paragraph is 83 characters.
2,404 characters.
Enough substance
1,128 characters.
4 bullet lines, 14 paragraph breaks.
Easy to scan
3 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.14 average.
Rating of 4.5 or higher
No ratings yet.
14 ratings.
Enough ratings to be trusted
0 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 65 days ago.
Generic notes: “Bug fixes and stability improvements.”
Release notes say something
No release notes.
14 languages.
Localised listing
1 language.
136 MB.
Reasonable download size
35 MB.