Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Horizon NJ MyCare
HMH 24/717/30 characters used.
Uses the 30 characters
8/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Medical”
Has a subtitle
“See a provider online 24/7”
7/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 182 characters.
Opens with a tight hook
First paragraph is 401 characters.
1,213 characters.
Enough substance
981 characters.
7 bullet lines, 4 paragraph breaks.
Easy to scan
0 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
1 iPad screenshots.
4.87 average.
Rating of 4.5 or higher
4.79 average.
9,463 ratings.
Enough ratings to be trusted
736 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 7 days ago.
Updated recently
Last update 113 days ago.
Generic notes: “Bug Fixes.”
Release notes say something
Generic notes: “Get 24/7 primary and urgent care from Cedars-Sinai.”
2 languages.
Localised listing
2 languages.
37 MB.
Reasonable download size
176 MB.