Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
FreshCo:Grocery Deals & Flyers
Ardene - Top Fashion TrendsArdene - Top Fashion Trends
Clothing, Shoes & Accessories
30/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “Grocery Deals & Flyers”.
Carries a keyword, not only a brand
Keyword part: “Top Fashion Trends”.
No filler words.
No wasted words
No filler words.
“Plan trips, earn Scene+ points”
Has a subtitle
“Clothing, Shoes & Accessories”
30/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 54 characters.
Opens with a tight hook
First paragraph is 183 characters.
2,024 characters.
Enough substance
1,027 characters.
3 bullet lines, 9 paragraph breaks.
Easy to scan
5 bullet lines, 12 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
9 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
4.75 average.
1 ratings.
Enough ratings to be trusted
1,048 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 21 days ago.
Updated recently
Last update 21 days ago.
464 characters of release notes.
Release notes say something
Generic notes: “Improvements and minor bug fixes to our app!”
2 languages.
Localised listing
2 languages.
128 MB.
Reasonable download size
41 MB.