Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
iProtect: Security & Privacy
Web Protection & Total Secure
14/30 characters used.
Uses the 30 characters
28/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Security & Privacy”.
No filler words.
No wasted words
No filler words.
“Clean up & Boost your phone!”
Has a subtitle
“Web Protection & Total Secure”
28/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 341 characters.
Opens with a tight hook
First paragraph is 80 characters.
2,007 characters.
Enough substance
2,105 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
14 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshot is landscape.
6 iPad screenshots.
iPad screenshots
4 iPad screenshots.
3.77 average.
Rating of 4.5 or higher
4.35 average.
552 ratings.
Enough ratings to be trusted
48 ratings.
Last 18 written reviews average 1.2★.
Recent reviews are positive
No recent written reviews available.
Last update 896 days ago.
Updated recently
Last update 168 days ago.
Generic notes: “- bug fixes;”
Release notes say something
Generic notes: “Fix bugs”
7 languages.
Localised listing
9 languages.
30 MB.
Reasonable download size
36 MB.