Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
10/30 characters used.
Uses the 30 characters
16/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Finance”
Has a subtitle
“Compare.Save”
7/30 characters used.
Uses the 30 characters
12/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 59 characters.
Opens with a tight hook
First paragraph is 347 characters.
2,215 characters.
Enough substance
2,975 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
9 bullet lines, 15 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
2.67 average.
Rating of 4.5 or higher
2.00 average.
6 ratings.
Enough ratings to be trusted
4 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 39 days ago.
Updated recently
Last update 57 days ago.
69 characters of release notes.
Release notes say something
Generic notes: “- Improved app performance - Enhanced security - Bug fixes and stabili…”
2 languages.
Localised listing
1 language.
103 MB.
Reasonable download size
59 MB.